Edge Helmets US ("Edge US", "we", "us", or "our") operates this website and related services (the "Services") to provide you with a curated shopping experience. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from our Services.

By accessing or using our Services, you acknowledge that you have read and understand this Privacy Policy.

"Personal information" means information that identifies or can reasonably be linked to you.

• Contact Information: name, billing/shipping address, phone number, email
• Financial Information: payment details, transaction confirmations (processed securely via providers)
• Account Information: username, password, preferences
• Transaction Data: purchase history, cart activity, returns/exchanges
• Communications: customer service inquiries and messages
• Device Data: IP address, browser type, device identifiers
• Usage Data: interactions with our website and services

• Directly from you (account creation, purchases, support requests)
• Automatically via cookies and tracking technologies
• From service providers (e.g., Shopify, payment processors)
• From marketing and analytics partners

• Process and fulfill orders
• Manage your account and preferences
• Provide customer support
• Improve and personalize your experience
• Send marketing and promotional communications
• Detect fraud and maintain security
• Comply with legal obligations

We use cookies, pixels, and similar technologies to operate our website, analyze performance, and deliver personalized advertising.

• Essential cookies (site functionality and checkout)
• Analytics cookies (performance and usage tracking)
• Advertising cookies (targeted ads and remarketing)

You can control cookies through your browser settings. Blocking cookies may impact site functionality.

Learn more about Shopify cookies: https://www.shopify.com/legal/cookies

We may disclose your information to:

• Shopify and service providers (payments, fulfillment, analytics)
• Marketing and advertising partners
• Affiliates and corporate entities
• Legal authorities when required
• Parties involved in business transactions (e.g., mergers)

We may "sell" or "share" personal information (as defined by applicable law) for advertising purposes.

Our store is powered by Shopify, which processes personal information to operate and improve the Services. This may include combining your data with information from other merchants.

To learn more: https://privacy.shopify.com/en

Our website may contain links to third-party websites. We are not responsible for their privacy practices.

Our Services are not intended for children under 13 (or applicable age in your jurisdiction). We do not knowingly collect personal information from children.

We implement reasonable safeguards to protect your information, but no system is completely secure.

• Account data: retained until deletion
• Order data: retained up to 7 years
• Marketing data: retained until opt-out

Depending on your location, you may have rights including:

• Access your personal data
• Request deletion
• Correct inaccurate data
• Request data portability
• Opt out of sale, sharing, or targeted advertising
• Withdraw consent

You may also use Global Privacy Control (GPC) signals to opt out of data sharing where required.

To exercise your rights, contact us at: support@edgehelmetsus.com

Your personal information may be transferred and processed outside your country, including the United States. We use appropriate safeguards where required.

If you have concerns about how we handle your data, please contact us. You may also have the right to lodge a complaint with your local data protection authority.

We may update this Privacy Policy periodically. Updates will be posted with a revised date.

If you have questions or wish to exercise your rights, contact us:

Email: support@edgehelmetsus.com